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Twitter is a free social networking and micro-blogging service that enables its users to send and read other users' updates known as "tweets". Tweets are text-based posts of up to 140 characters in length which are displayed on the user's profile page and delivered to other users who have subscribed to them (known as followers). Senders can restrict delivery to those in their circle of friends or, by default, allow anybody to access them. Users can send and receive tweets via the Twitter website, Short Message Service (SMS) or applications such as Tweetie, Twitterrific, Twitterfon, TweetDeck and feedalizr. The service is free to use over the Internet, but using SMS may incur phone service provider fees.

Estimates of the number of daily users vary as the company does not release the number of active accounts. In November 2008, Jeremiah Owyang of Forrester Research estimated that Twitter had 4-5 million users. A February 2009 Compete.com blog entry ranks Twitter as the third most used social network (Facebook being the largest, followed by MySpace), which puts the number of unique monthly visitors at roughly 6 million and the number of monthly visits at 55 million. In March 2009, a Nielsen.com blog ranked Twitter as the fastest growing site in the Member Communities category for February 2009. Twitter had a growth of 1382%.

"rise uP!" has an advanced Twitter search filter that allows us to target specific words and phrases for our clients on Twitter.com. This is a marketer's dream. We can find people who are trying to quit smoking, that like a particular night club, dine regularly at chinese restaurants, or are huge fans of a particular artist. We can then "follow" those people of interest for our clients and a certain percentage of those people will in turn "follow" our client. As the following grows, we are then able to send website links, coupons, videos, songs, and even links to guest lists to this targeted group. Below are two packages that we have come up with that might suit your needs...

Packages

Package 1: Package 1 ($95):

-- 1000 targeted "following" per month (minimum)

-- 250 targeted "followers" per month (minimum)

-- 250 "direct messages" sent per month

-- 1 daily mass "tweet" sent

Package 2: Package 2 ($175):

-- 2500 targeted "following" per month (minimum)

-- 600 targeted "followers" per month (minimum)

-- 600 "direct messages" sent per month

-- 1 daily mass "tweet" sent